(2010) Content analysis in environmental reporting research: enrichment and rehearsal of the method in a British-German context. The objective of this study was to quantify potentially identifiable content shared on social media by physicians and other health care providers using the hashtag #ShareAStoryInOneTweet.īeck, AC., Campbell, D., Shrives, P.Journal of Medical Internet Research, 22(9), e19746. (2020) Public Disclosure of Identifiable Patient Information by Health Professionals on Social Media: A Content Analysis of Twitter Data. Wasim Ahmed - Lecturer in Digital Business StudiesĪhmed, W., Jagsi, R., Gutheil, GT., Katz, SM. Sarah Sowden - NIHR/HEE ICA Clinical Lecturer and Hon Consultant in Public Health Murray Dick - Lecturer in Multimedia Journalism Papworth - Course Director, PGCert Low Intensity Psychological Therapies Madeline Balaam - Lecturer in the School of Computing Science Peopleĭavid Hunter - Professor of Health Policy and Management In addition to generic qualitative programs, including Nvivo or MAXQDA, QCAmap has been developed explicitly for Content Analysis. Computer-assisted analysis can be used to simplify the analysis process. Consequently, it is used widely across different fields, including education, health science, political and cultural studies, history, leadership studies, and marketing. It follows a well-defined rule-guided procedure enabling novice researchers to understand the approach quickly. Therefore, both conceptual and relational content analysis results in different findings, conclusions, and interpretations.Ĭontent analysis is both an unobtrusive and cost-effective research method that can be conducted inductively or deductively depending on the study’s purpose. Instead, it identifies and analyses meaning and relationships within textual data in a replicable and systematic manner.
As a qualitative or relational analysis, it entails more than a mere counting process of text passages. As a quantitative or conceptual analysis technique, it quantifies the occurrence and frequency of certain words, explicit or implicit concepts or meanings within a written text.
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